In the past few years, the focus of businesses has shifted from profit maximization to customer satisfaction, and rightly so. With the rise of social media platforms, modern-day consumers have gotten a voice, or rather, a concrete platform to voice their opinions. And surely, no business would want their customers to put out their negative experience with brands on social…
With the advent of Artificial Intelligence (AI), Machine Learning (ML), and the Internet of Things (IoT), the era of digital transformation has begun. Leveraging these technologies in solitude and in combination, businesses around the world are coming up with innovative business models and disruptive ways of customer satisfaction. Showing remarkable penchant for digitization, Asia has emerged as the leading hub…
Undoubtedly, if a business wants to strive today, its focus cannot solely be on profit maximization but also on customer satisfaction. This is the mantra of the modern age business world. And by now, every active netizen must have encountered the new-age tools that have taken customer support to another level. We’re talking about Live Chats and Chatbots. While most…
The dawn of Data Science has made chatbots truly ubiquitous. Able to do tonnes of routine, and some not-so-routine tasks, they are being leveraged by big names in the industry including Spotify, Sephora, Mastercard, and more. In fact, there are nearly 3,00,000 active bots on Messenger making rounds today! The craze for chatbots is growing at an unprecedented pace. More…
If there’s something everyone is raving about today, it is Artificial Intelligence (AI) and Machine Learning (ML). Businesses and companies across all parallels of the industry are increasingly relying on the power of these two pioneering technologies and rightly so. Powered by AI and ML, enterprises are able to achieve such things today that were earlier considered to be the…
Over the past decade, voice assistants have progressively entered our lives. Names like Alexa, Siri, Google Assistant, and Cortana will surely ring a bell. But it was way before these names that the concept of a voice assistant was brought to light. As far as back in 1962, IBM launched the first ever voice assistant, named Shoebox. If you hadn’t…
Digitization has opened a plethora of opportunities for businesses. It has allowed them to expand at a higher pace, and hence cater to a wider audience. While initially, businesses were focussing on developing mobile applications, the year 2019 is the year of automation and artificial intelligence. More than 80% of companies have planned or are already using a chatbot solution…
The technological landscape is continually evolving, giving birth to innovations that are rapidly transforming our lives for the better. Augmented Reality (AR) is one such technological marvels that hold massive potential to transform both human experiences and business operations. While most of us have heard about Virtual Reality (VR) tech that creates and transports us to a virtual surrounding, Augmented…
According to a report published by the World Travel and Tourism Council, by the year 2028, the tourism sector is expected to grow by $12.4 billion at an annual growth rate of 3.8% p.a. As the industry continues to expand, it has started embracing digitization which in turn has made the complete process of B2B and B2C interaction agile and…
Digitization over the years has turned into an overused buzzword and has created much noise across many industries. While this concept of ‘going online’ is benefiting many industries in multiple ways, it has helped the early adopters of the insurance sector formulate new business models which can better deliver on customer expectations. Image Source However, digitization still is virgin territory as…
